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Case Study • Aviation & Experience Academy
Peterborough Flying School: +38% Direct Sales & 120-Town Local SEO
How we helped an aviation academy eliminate 25% third-party booking aggregator commissions by building a fast direct checkout platform and a local Google ranking engine covering 120+ surrounding towns.
+38%
Direct Voucher Revenue
120+
Towns Ranked #1 on Google
10+ hrs
Saved Weekly in Admin
The Challenge: Middleman Portals & Weak Local Reach
The client was relying heavily on third-party gift experience directories that took a 20% to 25% cut on every trial flying lesson sold. Furthermore, their website only ranked on Google for their exact airport postcode, missing out on thousands of customers in surrounding towns across Peterborough, Stamford, Grantham, Leicester, and Cambridge.
What We Engineered
- Direct Online Checkout: Instant digital PDF and QR vouchers delivered to customer email and Apple Wallet.
- 120-Town Google Ranking: Dedicated search pages targeting customers searching in every nearby town and village.
- Live Airfield Weather Updates: Real-time flying condition feed reducing incoming support phone calls.
Key System Deliverables
Page Load Speed:0.38s (Instant)
Payment Processing:Stripe + Apple Pay
Local Search Radius:45-minute drive radius
Abandoned Cart Recovery:~22% sales reclaimed
Ready to Win More Customers Directly?
We can build your business a high-converting website and local ranking engine with rapid turnaround.
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